Roaming in the EU is quite a topic – given that Hutchison has used the communality across its network for great advantage, I have frequently predicted that it would be but a question of time when other carriers react.
According to Mobile Business Briefing, Telefonica has just done so:
Telefonica has launched a pan-European data roaming tariff offering smartphone subscribers to its European networks 25MB of data usage for EUR2 a day.
The Pan-European tariff launched in Germany in May and will be available this summer to Telefonica’s O2 and Movistar customers in Spain, UK, Ireland, Czech Republic and Slovakia. It will be applicable for roaming across all 27 EU member states.
Let’s see how this one plays out…